The trend of Internet based TV service is catching up across the globe and Intel is not staying behind in keeping up with the times. The chip maker is in the process of developing an Internet based TV service for US customers. The report featured in The Wall Street Journal also stated that Intel plans on introducing, what is increasingly being referred to as a “virtual cable operator“, which would provide users with US TV channels, throughout the country over the Internet, thereby providing a package, quite like the subscriptions offered by cable and satellite TV operators.
As reported just weeks ago, networks and other content providers have “largely balked” at Apple’s efforts to exert control over all aspects of the proposed video service, including prices. Sources claim that Apple is taking an unusual approach summarized as “we decide the price, we decide what content,” essentially wanting “everything for nothing.”
Intel will likely have better luck if it takes a different, less-controlling approach.